WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. As our CEO, Mark Read, said: “The ‘new normal’ is yet to be defined but creativity has the power to ensure that what comes next is better than what came before.”
In the Czech Republic we are represented by a diverse group of talent in a family of creative, technology, media and research agencies – Ogilvy, VMLY&R, Wunderman Thompson, GroupM, H1.cz, MediaCom, Mindshare, Wavemaker, and Kantar. We all share a vibrant space of WPP Campus on Bubenská 1.
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We are more than just a regular media agency. GroupM consists of separate major agency networks – Mediacom, Mindshare and Wavemaker, each of them is among the TOP5 media agencies in the world. GroupM also includes the digital agency H1.cz.
Being the largest media group both globally and in our country also brings responsibility. Our mission is to make advertising work better for people. We use all the possibilities and capabilities of a “media agency” to make our work more efficient, meaningful, and enjoyable – for clients and consumers alike. We focus mainly on the visibility of advertising and its effectiveness, Ad-fraud, Brand safety, etc.
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Plzeňský Prazdroj ranks among domestic leaders in the area of sustainable business. Last October the company introduced a brand new sustainability strategy. It commits to achieving carbon neutrality in production by 2030, to using only renewable energy resources, and to the circularity of its packaging materials. At the same time, it intends to further strengthen its leading position in the area of water management. The company also focuses on the effects of its business on employees and all of society.
In 2020, Plzeňský Prazdroj received the most prominent award – Trendsetter – in the TOP Responsible Company by Business for Society chart for setting trends in the area of sustainability and for bringing inspiring new impulses for business responsibility in Czechia over the long term.
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Online daily about all important in media and marketing communication in the Czech Republic. Special parts are content projects like Národní galerie reklamy, regular evaluation of Czech campaigns Reklamní katovna, morning newsletter, and also job offers. The web was published in 2011. We are a part of News Media, which includes Retailek, news focused on retail news, and regular events like AppParade, Marketing obrazem, and Digiveletrh.
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Shutterstock, Inc. (NYSE: SSTK), is a leading global creative platform offering full-service solutions, high-quality content, and tools for brands, businesses, and media companies. Directly and through its group subsidiaries, Shutterstock’s comprehensive collection includes high-quality licensed photographs, vectors, illustrations, videos, 3D models, and music. Working with its growing community of over 1.7 million contributors, Shutterstock adds hundreds of thousands of images each week, and currently has more than 400 million images and more than 21 million video clips available.
In order to meet the requirements of all customers, Shutterstock uses local distributors in individual markets. Isifa CCE s.r.o. is a proud and long-term distributor in the following countries: Czech Republic, Slovakia, Slovenia, Croatia, Bosnia and Herzegovina, Serbia Montenegro, Macedonia, Romania, Bulgaria.
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For twenty-five years, I have worked in the management of companies operating at both poles of the media market: in media agencies and on the media side. I have experienced first-hand the problems and challenges faced by each entity and can look at them from an independent perspective.
My ambition is to guide advertisers safely and knowledgeably through the labyrinth of the media market. I provide both long-term collaboration in media planning and buying, as well as ad hoc consultancy and media training.
The above activities are my hobby and I prepare campaigns with as much care as if they were my own products or services.
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Kofola ČeskoSlovensko is part of the Kofola Group, one of the leading producers and distributors of non-alcoholic beverages in Central and Eastern Europe. Besides the traditional Czechoslovak market where the Group is a leader, the Group is also present in Slovenia, in Croatia, and in Poland. Key own brands include carbonated beverages Kofola and Vinea, waters Radenska, Studenac, Rajec, Kláštorná, Ondrášovka and Korunní, syrup Jupí, beverages for children Jupík, energy drinks Semtex and UGO fresh juices and salads.
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