From Good to Great

Young Lions are a unique learning experience and the great opportunity to grow your creative talent.

13-20 Apr 2018

The national championship for
young brand communications professionals under 30

From marketers to aspiring creative directors, there’s a competition to suit people from every corner of the communications industry. Competitors have just 24 hours to answer a brief set by a non-profit organisation and over 200 contestants work in teams to battle it out, so it’s the perfect opportunity to put their talent in the spotlight.

Competitions 2019 begins in

While we are preparing the Winners camp for all 2018 medalists, we set dates for 2019. The Young Lions 2019 competition will start on Friday 5 Apr.


We have lots of

News and Changes

There is a brand new timeline for the competitions. All categories will be briefed on the same day on Friday 5 Apr 2019.

Five categories for the first time – we have added PR and Marketers. Cyber changed to Digital and transformer from social media to digital-led campaign. In Print, you will deliver not only the ad but also a written explanation.

So, please read carefully.

24-hour challenge

Young Lions

The most talented and creative professionals go head-to-head and compete against the clock to be crowned the Young Lions champions in 2018.
It takes only 24 hours from a brief to the outcome. Each team has two members from agencies, client organisations or freelancers.

Digital expertise


Unleash your digital expertise under pressure and create an integrated digital campaign.

Brief creation


Create a product or service based on your own brand knowledge as well as produce a brief that answers the charity’s challenge.

PR campaign


Create an innovative PR Campaign in response to a client brief.

Strategic thinking


Demonstrate your strategic thinking and innovative approaches to solving an important marketing challenge to drive critical business success.

Ad creation


Showcase your creative skills as you compete in teams to produce a stand-out, captivating and unique print ad to a charity’s brief.

What when


This year, we have pushed further and incorporated lots of new things.


Warm-up event

11 Mar 2018 at 18:30

This event is going to help you better prepare for the competitions. Former winners and jury members will share their experiences and give you some tips and tricks how to increase your chance actually to win.


13-20 Apr 2018

The main event. The challenge that will make you work under pressure in a team and give the effort of doing the best you are capable of. It will show you how good you are and help you get better.

Winners Camp

25-27 May 2018

Not only 1st place winners but also 2nd and 3rd place winners will have a chance to be trained in this camp focused on creative and critical thinking and skills development.

Inspirational Report

Jul 2018

This (e)book will be full of inspiration for young professionals. It will review 2018, give credit to winners, show how it works in Cannes, provide tips & tricks for the competition, creativity and career development.

From Good to Great

Learning Experience

We have created the development platform for future stars. We bring unique experience supporting professional & personal development. We cultivate both creative and critical thinking via Feedback sessions.

01. Creative thinking

Find the way how to come up with the most creative and innovative ideas.

02. Working under pressure

You have only 24-hour for the creation of something extraordinary. Time is running; a clock is ticking. Learn to control your stress level.

03. Co-operation

You and your partner in the team have to find the way how to communicate clearly, come to an agreement, be productive and work efficiently.

04. Decision making

There are no clients, no your directors, only you and your partner. You judge your concepts and ideas; you select direction of your work, you make the decision.

Those who help us

Our Partners
& Supporters

Our partners support the development of the young generation of creative professionals and help them to grow in their ability to bring great creative ideas and innovative communication solutions needed for the commercial success of brands in today’s dynamically changing environment.

If you want to find out more about all our partners, not only general ones, go to the Partners page of to individual categories where you can find our category partners and supporters.


Media Partner

Aspect image

Media Partner


Online daily about all important in media and marketing communication in the Czech Republic. Special parts are content projects like Národní galerie reklamy, regular evaluation of Czech campaigns Reklamní katovna, morning newsletter and also job offers. The web is published from 2011. We are a part of News Media, which includes Retailek, news focused on retail news, and regular events like AppParade, Marketing obrazem and Digiveletrh.



Register your Team

More and more teams

Growing Platform

Each year, we grow the number of teams taking part in this unique learning experience. We have created the platform that helps grow and accelerates career development of talented young creative professionals in the brand communications industry.

2017: 81 teams

2016: 85 teams

2015: 80 teams

2014: 74 teams

2013: 63 teams

* Chart shows year by year number of teams competing