Briefing session | Fri 01 Apr 2022 at 13:00 The Young Lions Digital Competition challenges young professionals with all different PR approaches. Each team consists of two young professionals who work for any type of agencies, client´s organisations (including small local brands) and as freelancer. Teams can be combinated. PR specialists, PR managers, Digital speciliasts, Digital strategists, Campaing specilists, Social media mangers, Digital managers, etc. All Young Lions taking part in the competitions must be 31 years of age or younger, born on or after 24 Jun 1990. A good understanding of spoken and written English is essential. PR category capacity: 25 teams Create an innovative communication strategy detailing how the idea will be executed in selected channels and PR activities creatively used. Demonstrate your strategy in 10 slides powerpoint presentation. Few days later pitch your solution in 5 minutes to PR jury. Competition is entirely in English. Consist of 3 parts (max. 150 words each): Creative idea/insights. Strategy. Execution. Put it on your calendars. All important dates gathered at one place. #FromGoodtoGreat Key information, tips and recommendations. As well as the opportunity to get the answers to all your question you might have about Young Lions 2022. “Is your great good enough?“ Previous winners and jury members will share their experiences and provide useful tips and recommendations on how to better prepare and succeed in the competitions. Gathering for all participants of the category. Meet the jury, the client, get the brief and answers to all your questions about a challenge and a client organisation. Your 24hours challenge starts immediatelly with the end of brifing session. Pitch your work in a five-minute to a jury. Then enjoy your success, and get a specific feedback (not only) on your work. Final get together live meeting. Have a drink, chat and network with those who participated in all categories of Young Lions 2022 – attendees, juries, clients, partners. Let´s celebrate the best work with the winners and meet the most interesting people from our industry. If you scored among the bests – the medalists, you win a place in Winners Camp. It’s 2 days packed with masterclasses and practical training with world-class professionals. Winning Young Lions means gaining a coveted award closely watched by the whole industry. Find here the most important conditions for your paticipation. Take part in a race to greatness. Wherever you are in your career, just starting or super senior, you can benefit from it. Like in sports, some go for the win and others for the experience. And everybody gets learning. We ask you to be as creative as you can and come up with something extraordinary. We want you to enjoy the joy of creating. It is the feeling you want to experience every day. It’s addictive. Young Lions unmasks your strengths and weaknesses. You get lots of input on where to focus your effort and energy to better yourself, both in expertise and skills. You are naturally motivated to give your best performance as you participate in a competition. What’s more, you can compare your thinking and proposed solution with others. So you think you are great. Bring your A-game and show it to the industry. Winning the competition will give you the proof; it takes only 24-hours to know it for sure. Succeed in the competition and enjoy it. You will get recognition and credit from your peers, superiors, competitors, clients, parents, partners, even your pets. Fame awaits you. Winning such a coveted accolade as Young Lions gets you into the spotlight of our industry and brings you more exciting opportunities sooner than expected. We have plenty of such examples. The fee is 12.000 CZK (+VAT) per team. Creative & Strategy Officer UK and EMEA Ogilvy PR Head of Communication & Sustainability Vodafone Czech Republic Spokesperson and PR manager ŠKODA AUTO Czech Republic Communication Expert Freelance
Managing Director Ogilvy PR & Influence Our partners support the development of the young generation of brand communication professionals and help them to grow in their ability to bring great creative ideas and innovative communication solutions needed for the commercial success of brands in today’s dynamically changing environment.PR Competition 2022
24-hour Communication Challenge + Virtual Presentation
Demonstrate your innovative approach to PR campaign
Presentations, Winners & Feedbacks sessions | Wed 06 Apr 2022
Awards & Networking Night | Mon 11 Apr 2022 at 19:00
Awards & Networking Night
Participate
Team Challenge
Professions
Age Limit
Your Challenge
Written explanation
Timeline
Registrations Opening
Warm-up meeting | Q&As
Warm-up meeting | Workshop
Registrations Closing
Briefing Session
Live Presentations followed by Winners Annoncement & Feedback Session
Awards & Networking Night
Winners Camp
Can You Gain?
From Good to Great
Unleash your Creative Power
Build on Your Experience
The Most Practical Way of Learning
Is Your Great Good Enough?
Shine Bright Like a Star
Accelerate Your Career
What Is Included in Entry Fee
Participation of your team in a competition and the opportunity to win.
Recording of your presentation and Q&A.
Individual feedback session for each team with the jury.
Recording of your feedback session with the jury.
Entry to the Awards & Networking night.
Opportunity to attend Winners camp – for all medalists.
PR Jury 2022
Charlie Coney
Zuzana Holá
Pavel Jína
Martina Kemrová
Dita Stejskalová
Partners & Supporters