Marketers 2021

Create an innovative solution

24-hour Communication Challenge + Live Presentation

Briefing session – Fri 16 Apr 2021 at 17:00
Presentations, Winners & Feedback session – Fri 23 Apr 2021

Briefing session begins on 16 Apr 2021


What is

Your Challenge

Young Lions Marketers Competitions challenge teams from client´s organisations. Each team needs to create a product/service relevant to their company’s business & answers the charity’s challenge. And also create the brief for agency to prepare a relevant campaign for it.

You are expected demonstrate your idea about produce/service clearly in presentation to marketers jury as well as in a created brief.

In a five-minute presentation, you will demonstrate your work in English to marketers jury. The jury will expect an explanation of the idea of product/service.


Up to 10 slides to describe the product/service. Later to be presented to the jury.

Written explanation

Consist of 3 parts (max. 150 words each): Creative Idea/Insight. Strategy. Target audience, media planning & approach.

Live presentation

In five-minute presentation you will demonstrate your work to marketers jury. Followed by a 5 minute Q&As.

Write down

Important Dates

Put it on your calendars. All important dates gathered at one place.

Thu 01 Apr 021

Deadline for Registrations

Register your team before it is too late.

Registration closed

Tue 16 Mar 2021 at 18:00

Warmup meeting Is your great good enough?

It´s a meet-up of professionals who have an ambition and desire to develop their ability to create excellent communications solutions. It´s also an opportunity to get the answers to all your question you might have about Young Lions 2020.

Registration closed

Fri 16 Apr 2021 at 17:00

Briefing Session

Come to get a brief and get answers to all your questions about a challenge and a client organisation.

Fri 23 Apr 2021

Live Presentations followed by Winners Annoncement & Feedback Session

Demonstrate your work in a five-minute to a jury and persuade them how good you are. Then enjoy your success, and get a proper feedback (not only) your work.

Fri 28 – Sat 29 May 2021

Winners Camp

The prize for all medalist of all categories. The development program prepared to reflect their Young Lions experience, to broaden their view and context on advertising in other communication disciplinces, and further develop their personal and creative excellence.

See Speakers 2020

More about

How it Works

Find here a couple of useful information helping you better understand the competition.

Entry Fee

The fee is 9.000 CZK (+VAT) per team.



All Young Lions taking part in the competitions must be 30 years of age or younger, born on or after 22 Jun 1989. A good understanding of spoken and written English is essential.



Each team consists of two young professionals working in creative communications/advertising/digital agencies or as freelancers. The professionals from agencies or freelancers are not accepted to compete in this category.



Competition brief focus on charitable, not-for-profit and CSR objectives. All submitted ideas created in the competitions will be made available to the respective charity to incorporate into their marketing campaign.



A brief is revealed to participants as competition commences during a briefing session. It is presented by president of a jury. The additional questions can be also answered by client.

Marketers Jury 2021


Will Rust

Head of Brand


Milan Formánek

Lecturer & Consultant
exRed Bull & Zaraguza


Lucie Průšová

Marketing Director


Aleš Pýcha

Marketing, PR & Solootions Director
Prima Group


Daniel Živica

VMLY&R CZ and Wavemaker CZ & SK

Media category

Partners & Supporters

Our partners support the development of the young generation of brand communication professionals and help them to grow in their ability to bring great creative ideas and innovative communication solutions needed for the commercial success of brands in today’s dynamically changing environment.