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Young Lions training programme is a unique learning experience and the excellent opportunity to grow your creative talent.

27 Mar – 03 Apr 2020 | Prague | 5 categories | 24-hour challenge

Will you accept the challenge?

From marketers to aspiring creative directors, it’s a competition to suit people from every corner of the communication industry. Create a team and answer a brief set by a non-profit organisation.  It is the perfect opportunity to put your talent in the spotlight.


#FromGoodtoGreat

The actual state: 13 Mar 2020

Fully Online solution

16 March 2020:

YOUNG LIONS 2020 WILL RUN FULLY ONLINE IN SCHEDULED DATES. Young We are currently testing a selected online tool for each stage of the program. We are looking for optimal online ways for each part of the competition in the best possible quality and at the same time user friendly for everyone involved.

REGISTRATIONS EXTENDED TIL 17 MAR 2020, 18:00. So far, 56 teams have signed up for Young Lions 2020 and all of the planned categories – Media, Digital, PR, Print and Marketers – will happen. Regarding the state’s restrictions, we want to give a chance to register to those who couldn´t register before for various reasons and for whom the current situation brings the opportunity to participated.

In case of any questions, please contact me: Katka +420 724 213 035




BRIEFING SESSIONS BEGIN ON 27 MAR 2020

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24-hour challenge

Young Lions

The most talented and creative professionals go head-to-head and compete against the clock to be crowned the Young Lions champions in 2020.
It takes only 24 hours from a brief to the outcome. Each team has two members from agencies, client organisations or freelancers.
In 4 categories, teams give a 5-minute presentation to juries. After the winners’ announcement, Jury members provide feedback to all participants with the aim of stimulating them to think smarter and create better solutions.
Due to its format, Young Lions allow participants to find out a lot about the way they think, react, and behave under pressure.



Digital led campaign

Digital

Unleash your digital expertise under pressure and create an integrated digital led campaign.



Product or service creation

Marketers

Create a product or service based on your own brand knowledge as well as produce a brief that answers the charity’s challenge.



Ad creation

Print

Showcase your creative skills as you compete in teams to produce a stand-out, captivating and unique print ad to a charity’s brief.



Strategic thinking

Media

Demonstrate your strategic thinking and innovative approaches to solving an important marketing challenge to drive critical business success.



PR campaign

PR

Create an innovative PR Campaign in response to a client brief.



Who are

Jury Presidents

Check the jury president of each category




MEDIA

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Jakub Hodboď

Global Head of Strategy at Social.Lab
Chief Strategy Officer at Ogilvy Czech


More about Jakub


DIGITAL

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Robert Haas

Co-founder
Symbio


More about Robert


PR

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Dita Stejskalová

Managing Director PR & Influence
Ogilvy Czech


More about Dita


PRINT

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Jacques Massardo

Executive Creative Director
Publicis Group


More about Jacques


MARKETERS

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Leon Sverdlin

Director of Marketing & Communication
Renomia


More about Leon

What when

Timeline

We brief all categories in one day, on Friday 27 Mar. After the briefing session of your category, you have 24 hours to deliver your entry.

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“Is Your Great Good Enough?“

Warm-up Prague | 20 Feb 2020 at 18:00

Attend the event and learn some super useful creative techniques and take part in a debate of TOP personalities of the Czech communication and marketing industry focused on what makes excellent professional and creator and what is needed to do to become one. Also, get answers to all you need to know about the Young Lions competitions and training program.


Competitions

27 Mar – 03 Apr 2020


The main event. The challenge that will make you work under pressure in a team and give the effort of doing the best you are capable of. It will show you how good you are and help you get better.



Winners Camp

22-23 May 2020


This camp is dedicated to all medalists and their further development and growth in personal and creative excellence. Two days packed with top-notch workshops and trainings. The camp also gives medalists a chance to get to know each other better and connect.


Final Report 2020

Jul/Aug 2020


This (e)book will be full of inspiration for young professionals. It will review 2020, give credit to winners and partners, provide tips & tricks for the competition and personal and creative excellence.


From Good to Great

Learning Experience

We have created the development platform for future stars. We bring unique experience supporting professional & personal development. We cultivate both creative and critical thinking via Feedback sessions.

01. Creative thinking

Find the way how to come up with the most creative and innovative ideas.


02. Working under pressure

You have only 24-hour for the creation of something extraordinary. Time is running; a clock is ticking. Learn to control your stress level.


03. Co-operation

You and your partner in the team have to find the way how to communicate clearly, come to an agreement, be productive and work efficiently.


04. Decision making

There are no clients, no your directors, only you and your partner. You judge your concepts and ideas; you select direction of your work, you make the decision.


Those who help us

Our Partners & Supporters

Our partners support the development of the young generation of creative professionals and help them to grow in their ability to bring great creative ideas and innovative communication solutions needed for the commercial success of brands in today’s dynamically changing environment.

If you want to find out more about all our partners, not only general ones, go to the Partners page of to individual categories where you can find our category partners and supporters.


MORE ABOUT PARNERS


OUR PARTNERS & SUPPORTERS

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MAIN MEDIA PARTNER

Marketing a Media


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Marketing & Media is a professional weekly about marketing communication, which each Monday brings updated information about media, marketing and everything happening in the creative business in the Czech Republic and also abroad.
Brings analytics materials, interviews, case studies, exclusive research, opinion leaders‘ materials, news about trends in media, sales, brands, advertising and communication.
Marketing & Media is the most read magazine in its field in the Czech Republic. You can find an online version with news and also an archive of the printed magazine on www.mam.cz. Weekly Marketing & Media is connected with established branch conference Forum Media.


GO TO MAM





GENERAL SUPPORTER

Lesensky.cz


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Lesensky.cz is PR and marketing agency with a team heart. We started with one desk and one chair in 2009. Now we are headquartered in a three-storey building with 20 armchairs. We are the only out of Prague member of APRA. We educate students and professionals through our projects PR Gang and PR Academy.
Our unique way of thinking is based on our long-term experience in PR and marketing. We came up with the PR 360® strategy – a concept which combines the tactical performance and flexibility of marketing with the strategic power of public relations. To us, campaigns are like a happily ever after story – we can do the writing, casting, telling and promoting, with our clients as the main characters


GO TO LESENSKY.CZ





MEDIA PARTNER

Médiář


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Online daily about all important in media and marketing communication in the Czech Republic. Special parts are content projects like Národní galerie reklamy, regular evaluation of Czech campaigns Reklamní katovna, morning newsletter and also job offers. The web is published from 2011. We are a part of News Media, which includes Retailek, news focused on retail news, and regular events like AppParade, Marketing obrazem and Digiveletrh.


GO TO MEDIAR





COMMUNICATION PARTNER

HAZE


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We in HAZE agency are focused on innovative projects in communication. We develop and produce new strategies and technical and software solutions of communication campaigns from scratch to final execution. Our creative department, film department, production department including development of games, cybernetics, virtual/augmented reality, holographic advertising and so on are able to develop and create new media and fulfill them with the right content according to needs of the advertiser.


GO TO HAZE





MEDIA PARTNER

E15


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Daily E15 has been one of the most respected opinion-setting media in the Czech Republic since 2007. Alongside the E15.cz website, it is a comprehensive and up-to-date source of news from the domestic and global economy, politics, business and finance. You can visit our website www.e15.cz or you can buy our daily subscription with the access to the paid zone E15 Premium for free!


GO TO E15




Meet

Our Team




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René Jež

Founder & Managing Director
Lionhearted

+420 603 255 509 | rene@lionhearted.cz




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Katka Pokorná

Director of Young Lions
Partner & Executive Director, Lionhearted

+420 724 213 035 | katka@lionhearted.cz