Young Lions competitions and training programme develop ability and ambition to create excellent communications solutions.

16 – 23 Apr 2021 | 5 categories | 24-hour challenge | Online

Digital | Marketers | Media | PR | Print

Will you accept the challenge?

From marketers to aspiring creative directors, it’s a competition to suit people from every corner of the communication industry. Create a team and answer a brief set by a non-profit organisation.  It is the perfect opportunity to put your talent in the spotlight.

Creative Excellence. Personal Excellence.

#YoungLionsCZ #FromGoodtoGreat

Save the date

Young Lions 2022

01 – 08 Apr | 5 categories

Tue 16 Mar 2021 | 18:00 – 21:00 | Zoom platform

Warmup Meeting

Attend the Warmup Meeting and learn lots of useful tips and recommendations from previous winners and jury members. Also, get answers to all you need to know about the Young Lions competitions and training program.


18:00-18:30 | Intro & Key info about Young Lions 2021 | René Jež
18:30-19:30 | Winners 2020 – experience, tips and recommendations
19:30-20:30 | Jury presidents 2020 – tips and recommendations
20:30-21:00 | Final Q&As


24-hour challenge

Young Lions

The most talented and creative professionals go head-to-head and compete against the clock to be crowned the Young Lions champions in 2021.
It takes only 24 hours from a brief to the outcome. Each team has two members from agencies, client organisations or freelancers.
Teams give a 5-minute presentation to juries. After the winners’ announcement, Jury members provide feedback to all participants with the aim of stimulating them to think smarter and create better solutions.
Due to its format, Young Lions allow participants to find out a lot about the way they think, react, and behave under pressure.

Digital led campaign


Unleash your digital expertise under pressure and create an integrated digital led campaign.

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Product or service creation


Create a product or service based on your own brand knowledge as well as produce a brief that answers the charity’s challenge.

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Ad creation


Showcase your creative skills as you compete in teams to produce a stand-out, captivating and unique print ad to a charity’s brief.

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Strategic thinking


Demonstrate your strategic thinking and innovative approaches to solving an important marketing challenge to drive critical business success.

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PR campaign


Create an innovative PR Campaign in response to a client brief.

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What when


We brief all categories in one day, on Friday 16 Apr. After the briefing session of your category, you have 24 hours to deliver your entry.


Warmup meeting

16 Mar 2021 at 18:00 | Online

Attend the event and learn lots of useful tips and recommendations from previous winners and jury members. Also, get answers to all you need to know about the Young Lions competitions and training program.


16 – 23 Apr 2021 | Online

The main event. The challenge that will make you work under pressure in a team and give the effort of doing the best you are capable of. It will show you how good you are and help you get better.

Winners Camp

28-29 May 2021 | Online

This camp is dedicated to all medalists and their further development and growth in personal and creative excellence. Two days packed with top-notch workshops and training. The camp also gives medalists a chance to get to know each other better and connect.

From Good to Great

Learning Experience

We have created the development platform for future stars. We bring unique experience supporting professional & personal development. We cultivate both creative and critical thinking via Feedback sessions.

01. Creative thinking

Find the way how to come up with the most creative and innovative ideas.

02. Working under pressure

You have only 24-hour for the creation of something extraordinary. Time is running; a clock is ticking. Learn to control your stress level.

03. Co-operation

You and your partner in the team have to find the way how to communicate clearly, come to an agreement, be productive and work efficiently.

04. Decision making

There are no clients, no your directors, only you and your partner. You judge your concepts and ideas; you select direction of your work, you make the decision.

Those who help us

Our Partners & Supporters

Our partners support the development of the young generation of creative professionals and help them to grow in their ability to bring great creative ideas and innovative communication solutions needed for the commercial success of brands in today’s dynamically changing environment.

If you want to find out more about all our partners, not only general ones, go to the Partners page of to individual categories where you can find our category partners and supporters.


Marketing & Media


Marketing & Media is a professional weekly about marketing communication, which each Monday brings updated information about media, marketing and everything happening in the creative business in the Czech Republic and also abroad.
Brings analytics materials, interviews, case studies, exclusive research, opinion leaders‘ materials, news about trends in media, sales, brands, advertising and communication.
Marketing & Media is the most read magazine in its field in the Czech Republic. You can find an online version with news and also an archive of the printed magazine on www.mam.cz. Weekly Marketing & Media is connected with established branch conference Forum Media.





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Lesensky.cz is PR and marketing agency with a team heart. We started with one desk and one chair in 2009. Now we are headquartered in a three-storey building with 20 armchairs. We are the only out of Prague member of APRA. We educate students and professionals through our projects PR Gang and PR Academy.
Our unique way of thinking is based on our long-term experience in PR and marketing. We came up with the PR 360® strategy – a concept which combines the tactical performance and flexibility of marketing with the strategic power of public relations. To us, campaigns are like a happily ever after story – we can do the writing, casting, telling and promoting, with our clients as the main characters