Media 2022

Develop an Innovative Communication Strategy

24-hour Communication Challenge + Live Presentation

Briefing session – Fri 01 Apr 2022 at 9:00
Presentations, Winners & Feedback session – Mon 04 Apr 2022
Awards & Networking – Mon 11 Apr 2022 at 19:00

Briefing session begins on 01 Apr 2022


What is

Your Challenge

The Young Lions Media Competition challenges teams from agencies and client´s organisations (brands).

24 hours challenge
create an innovative communication concept and strategy detailing how the idea will be executed and media creatively used. The strategic idea must be demonstrated clearly across the selected media channels. Demonstrate your concept and strategy in 10 slides powerpoint presentation.

Few days later pitch your solution in 5 minutes to PR jury.

Competition is entirely in English.


No more than 10 slides to describe your communication strategy. Later to be presented to jury.

Written explanation

Consist of 3 parts (max. 150 words each): Creative Idea/Insgiht. Strategy. Execution.

Live presentation

In five-minute presentation you will demonstrate your work to media jury. Followed by a 5 minute Q&As.

Write down

Important Dates 2022

Put it on your calendars. All important dates gathered at one place.

31 Jan 2022

Registrations Opening

Thu 10 Mar 2022


08 Feb 2022 at 19:00 | Online

Warm-up meeting Q&As

Key Informations, tips and recommendations. As well as the opportunity to get the answers to all your question you might have about Young Lions 2022.

Coming soon

24 Feb 2022 at 19:00 | Online

Warm-up meeting Workshop

Learn useful technics.

Coming soon

Fri 01 Apr 2022 at 09:00 | Live

Briefing Session

Come to get a brief and get answers to all your questions about a challenge and a client organisation.

Mon 04 Apr 2022 | Online

Live Presentations followed byWinners Annoncement & Feedback Session

Demonstrate your work in a five-minute to a jury and persuade them how good you are. Then enjoy your success, and get a proper feedback (not only) on your work.

Mon 11 Apr 2022 | Live

Awards & Networking

Final get together live meeting. Have a drink, chat and network with those who participated in Young Lions 2022 – attendees, juries, partners. Let´s celebrate the best work with the winners and meet those who will be awarded to Young Lions Hall of Fame.

Fri 27 – Sat 28 May 2022 | Online

Winners Camp

The prize for all medalist of all categories. The development program prepared to reflect their Young Lions experience, to broaden their view and context on advertising in other communication disciplinces, and further develop their personal and creative excellence.

Speakers 2022 coming later

More about

How it Works

Find here a couple of useful information helping you better understand the competition.

Entry Fee

The fee is 9.000 CZK (+VAT) per team.



All Young Lions taking part in the competitions must be 30 years of age or younger, born on or after 24 Jun 1991. A good understanding of spoken and written English is essential.



Each team consists of two young professionals working in creative communications/advertising/digital agencies or as freelancers. Teams from client´s organisations are accepted in this category too.



Competition brief focus on charitable, not-for-profit and CSR objectives. All submitted ideas created in the competitions will be made available to the respective charity to incorporate into their marketing campaign.



A brief is revealed to participants as competition commences during a briefing session. It is presented by president of a jury. The additional questions can be also answered by client.

Media Jury 2022

Coming soon…

Media category

Partners & Supporters

Our partners support the development of the young generation of brand communication professionals and help them to grow in their ability to bring great creative ideas and innovative communication solutions needed for the commercial success of brands in today’s dynamically changing environment.