Apr 24-27

your strategic thinking
to the world

24-hour Media Challenge + Live Presentation
What is

Your Challenge

The Young Lions Media Competition challenge your team, the brightest professional minds working in agencies, to demonstrate your strategic thinking and innovative approaches to solving an important marketing challenge to drive critical business success.

The client – a charity or non-profit organisation – briefs the teams providing the objectives and target audience.

Your team will then need to develop ideas that would lead to a successful media strategy, showing both innovative media selection as well as their creative uses.

In a five-minute presentation, you will demonstrate your work in English to a media jury.

Write down

Important Dates

Put it on your calendars. All important dates gathered at one place.

Apr 04

Warm-up meeting
From Good to Great

Attend the meeting if you want to know how to hack Young Lions competitions. Tips & Tricks from past winners and jury members.
More info

Apr 19

Deadline for Registrations

Register your team before it is too late.

Apr 24 at 11:30

Briefing Session

Come to get a brief and get answers to all your questions about a challenge and a client organisation.

Apr 27

Live Presentations followed by
Winners Annoncement & Feedback Session

Demonstrate your work in a five-minute to a jury and persuade them how good you are. Then enjoy your success, and discuss (not only) your work.


Winners Camp

Get intensive training and take an active part in workshops helping you become even greater than you are.

Jun 17-25

Cannes Lions

Visit Cannes, enjoy the festival, boost your creativity and fight for a gold medal in the Young Lions world finale.

More about

How it Works

Find here a couple of useful information helping you better understand the competition.

Entry Fee

The fee is 8.600 CZK (+VAT) per team.



Competition brief focus on charitable, not-for-profit and CSR objectives. All submitted ideas created in the competitions will be made available to the respective charity to incorporate into their marketing campaign.



A brief is revealed to competitors as competition commences during a briefing session. It is presented by a client and a president of a jury.



Each team consists of two young professionals working in media agencies or in-house media departments in agencies or as freelancers.



All Young Lions taking part in the competitions must be 30 years of age or younger, born on or after 25 June 1986. A good understanding of spoken and written English is essential.


Publicis One

Jankovcova 1114/23
Praha 7

Media category

Partners & Supporters

Our partners support the development of the young generation of creative professionals and help them to grow in their ability to bring great creative ideas and innovative communication solutions needed for the commercial success of brands in today’s dynamically changing environment.

Aspect image
Aspect image

Partner – Media category


PHD is a media agency, providing comprehensive media consultancy, with specialization in strategic media planning. We ensure also media buying to promote our clients’ products and services. In the spirit of our motto “Finding a better way”, we put emphasis on creativity and innovation. PHD owns and runs www.mediaguru.cz, the leading website delivering news, analysis and data on media, marketing and advertising in the Czech Republic (according to NetMonitor). Together with agencies OMD and Attention!Media, PHD is a part of the communication group Omnicom Media Group.